
Scaling sustainability
Sustainability isn’t slowing down. It’s speeding up.
In a year marked by political pushback and regulatory rollbacks, many expected businesses to retreat from sustainability. But our International Business Report (IBR) data tells a different story.
Sustainability is embedded at the core of mid-market businesses — they see it as a path to growth, not a compliance burden.
Our latest report explores how the mid-market is driving a more sustainable planet through continued investment and a clear strategic drive to make a change.
Building for the future
Sustainability is no longer simply a box-ticking exercise for mid-market firms — it’s a business imperative.
Our data shows that businesses are using sustainability to drive efficiency, open markets internationally and build real business resilience. By investing responsibly — and with a purpose — the mid-market is demonstrating how to create a sustainable global economy that’s not only good for business now, but fit for the future.
Read on to discover the path the mid-market is taking to reframe the sustainability story.
1. Sustainability: The path to growth
In a year defined by economic uncertainty and political pushback, mid-market firms are defying expectations. Our report explores how sustainability has become a strategic lever for growth, helping businesses outperform competitors and build long-term value.
2. Keeping a cool head in a heated world
With shifting regulations and rising scepticism, many expected sustainability reporting to stall. Instead, mid-market firms are doubling down. We reveal how reporting is evolving into a tool for resilience, purpose and performance.
3. A regulatory reset creates opportunities
Regulatory reform isn’t slowing the mid-market — it’s unlocking new possibilities. Our IBR data shows how businesses are using relaxed regulatory mandates to align sustainability with strategy, expand globally and take ownership of their journey.